Miles Partnership Acquires Leading Tourism Storytelling Agency, Odyssey Storyworks

Miles Adds Regional Office in Dallas, Texas, and Expands National Presence and Capabilities

DALLAS, TEXAS (August 2018) – Miles Partnership, a leading tourism marketing consultancy, announced today that it has acquired Odyssey Storyworks, a Dallas-based digital storytelling and content marketing agency. Odyssey, with expertise in literary storytelling, filmmaking and social-first marketing, was founded by tourism marketing veterans Steve Atkins and Ryan Thompson. Underwritten by Atkins and created to fulfill deeper and more authentic storytelling, Odyssey serves tourism, hospitality and lifestyle brand clients.

Odyssey provides Miles Partnership with expanded expertise in content marketing and storytelling, with an office in Dallas’ historic West End district. Odyssey will remain an independent business unit and brand of Miles, serving its legacy clients while integrating to expand service expertise to Miles’ roster of international clients. The two firms began integrated operations in July 2018.

Ryan Thompson, founder and CEO of Odyssey, joins Miles Partnership as Senior Vice President and will provide expertise in strategy, brand management and oversight of a portfolio of accounts including the Odyssey business unit in Texas.

“We are excited to welcome Ryan and his full team to the Miles family,” said David Burgess, President of Miles Partnership. “The addition of Odyssey, known for its unique social-first approach to storytelling and content marketing, provides Miles with expanded capabilities for our clients worldwide.”

“In more than 15 years in the tourism market, I’ve never found another firm that approaches marketing and client service like Miles,” said Ryan Thompson, Founder and CEO of Odyssey. “Paramount to me is that we stay on the edge, offering new, aggressive and agile marketing capabilities to our clients. Miles has scaled in a way that empowers all employees to do this every day, and we’re thrilled to be part of the team.”

Odyssey is the third acquisition for Miles. With more than 250 employees, Miles serves 90-plus notable tourism clients from its headquarters in Sarasota, Florida, and its flagship office in Denver, Colorado. Regional offices include Baton Rouge, Atlanta, Memphis, Lexington (KY), Little Rock, Auckland, New Zealand, and now, Dallas.

About Odyssey Storyworks
Odyssey is a digital agency specializing in social-first content creation and amplification for travel, entertainment and lifestyle brands. Odyssey serves more than 25 national tourism brands for services including content marketing and storytelling and publishes PLACES.TRAVEL, the digital travel magazine popular among Millennials and Gen Z consumers.

About Miles Partnership
Miles is a strategic marketing company focused exclusively on travel and tourism. Miles works with more than 90 destinations and hospitality businesses to create forward-thinking print and digital content marketing solutions.

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CONTACT:
Ryan Thompson, Founder & CEO
Odyssey Storyworks LLC.
+1 (214) 960-2974
Ryan@MakeStoriesHuman.com

David Burgess, President
Miles Partnership LLLP
+1 (941) 342-2316
David.Burgess@MilesPartnership.com

Ryan Thompson

Ryan Thompson is Founder & CEO of Odyssey. A serial entrepreneur, Ryan is the author of Disruption: Destination Marketing in the Post-Digital Age and speaks at marketing and strategy events over 20 times per year.